Shopify vs. WordPress: A Guide Comparing Features, Pricing, Security, and More

To launch your online business store, a business owner should have a strategic foundation starting with choosing the proper platform. And, we have two major players that always seem to be on top Shopify and WordPress. 

Both platforms allow different businesses to develop strong online stores, varying from service-based businesses aiming to enhance online availability to large-scale e-commerce organizations. Furthermore, they even serve several levels of technological skills and personalization needs.

This blog will help you understand the difference between the two platforms and which is perfect for effectively running your e-commerce business. 

Let us get started. 

Learning the E-commerce Landscape: Comparing Shopify vs. WordPress Through Numbers

Before learning the technical details, let us look at some numbers highlighting the reach of Shopify and WordPress e-commerce platforms. 

Shopify 

1. Average Conversion Rate

Shopify stores have an average conversion rate of 2.5% higher than the industry rate.

2. Global Market Share 

The Shopify platform powers around 4.4 million live websites. 

3. US Market Share 

Shopify commands 23% of the e-commerce platform market.

WordPress 

1. E-commerce Usage 

WordPress has around 7.2 million online business stores globally. 

2. Flexibility and Customization 

The WordPress e-commerce platform is well-known for its library including 50,000 plugins, offering unparalleled personalization potential.

3. Global Market Share 

WordPress carries over 65.2% of the content management system market.

The data illustrate the overall success of both platforms. As Shopify delivers an all-in-one, user-friendly solution, WordPress is the best choice for flexibility and personalization options.

Why Select Shopify to Develop Your E-commerce Website? 

Considering these top reasons, you can choose the Shopify platform to design your online business store. 

• Scalability

Shopify provides various functionalities and plans to both small and large business organizations to grow their business as planned.

• Code-free Web Store Development 

There is no requirement for programming skills as Shopify has a user-friendly drop-and-drag feature, allowing people to develop a professional website.

• Turnkey Solutions 

The Shopify platform has everything you need in one place, such as web hosting services, domain registration systems, inventory management tools, and payment processing gateways.

• Support 

Shopify’s customer support is available 24/7 for the customers through telephone, chat lines, and e-mail, to make customers not feel alone anymore.

Shopify is ideal for businesses that require a consistent solution that does everything for them. You will get the desired support whenever required and a good start-up without the requirement for technological knowledge.

Want to develop your e-commerce business store with Shopify? Choose Indglobal Digital Private Limited as your e-commerce website development partner. 

We are the best Shopify development Bangalore service providers, delivering the perfect online business stores to clients. Our skilled team of Shopify developers focuses on turning the client’s ideas into reality by designing an appealing web store for them. 

For more details, contact us here. 

Why Choose WordPress for Your E-commerce Website? 

Some of the best WordPress’s strengths include- 

• Cost-Effective 

When it comes to cost, Shopify seems cheaper preferably, but in long-term planning, WordPress is more economical, if you are satisfied dealing with technical issues or retain resources that can be allotted toward e-commerce website development purposes.

• Full Control and Ownership 

WordPress is an open-source self-hosted platform, to allow you to take control of the wheel. Your website and its information are yours, so WordPress gives you full control over your online business presence.

• Customization 

Operating an online business store using WordPress is the same as having full leverage over its design and features. The platform lets you go beyond the boundary of personalization into endless potentiality to recognize your ideas.

• Rich and Vibrant Community  

WordPress contains a great worldwide community to support, plugins, themes, and even complimentary educational content. 

The e-commerce platform is best suited to business firms requiring scalability and flexibility. Also, to control your website’s features, themes, and templates, WordPress is an excellent option for technical expertise.

Comparing Shopify vs. WordPress for Your E-commerce Industry 

Let us now discuss the key differences between Shopify and WordPress more technically. 

Choose the Right E-commerce Platform for Your Business

The “superior” platform is subjective and depends entirely on your business requirements, technical capabilities, and long-term vision.

Pick Shopify if your business requires: 

• An easy-to-use and streamlined platform to quickly launch your website.
• 24/7 customer support for peace of mind. 
• Limited technological experience and resources to maintain the website. 
• An all-in-one solution with the best built-in features. 

Select WordPress if your business requires: 

• Advanced personalization options and flexibility to scale your business. 
• E-commerce web developers for support and possess technical skills. 
• High sales volume using potential cost savings in the long term. 
• Complete control of the website design and functionalities. 

Alternative E-commerce Platforms 

No doubt, Shopify and WordPress are the two best e-commerce platforms to develop your online store. 

But, exploring alternatives that better align with your unique needs is always essential.

Shopify Alternatives 

• BigCommerce

BigCommerce is an e-commerce platform with features that allow firms to grow and expand their business activities through omnichannel selling, marketing, and international expansion schedules.

• Wix

Wix is a very easy site to use, particularly if the customer is new to online business. The website has a drag-and-drop interface and requires no coding knowledge.

• Squarespace   

SquareSpace is well-known for its extraordinary templates and user-friendly website design, perfect for enterprises focused on aesthetics.

WordPress Alternatives 

• PrestaShop 

PrestaShop is an open-source and customizable e-commerce platform that allows customers to use various technical skills to establish e-commerce stores.

• Magento 

Magento is a strong open-source e-commerce platform known for its influential features, suited to enormous, intricate business firms with technological expertise.

• OpenCart 

A lightweight, user-friendly, open-source platform, OpenCart fits small to medium-sized enterprises striving for simplicity in business management.

Conclusion 

There is no one-size-fits-all solution for e-commerce websites. 

When we talk about Shopify vs WordPress, it should be down to your requirements. If you are searching for an e-commerce site that can be set up quickly and offer 24/7 customer support on call, Shopify is the best you can get.

But for more business flexibility and scalability, WordPress is the right choice. And if your website is running on WordPress, need not worry about moving your content into a different system or combining two different websites into one.

Setting up a WordPress store can take more time and work and you will require some technical skills for the same. This is where Indglobal Digital Private Limited can help. 

We offer our customers e-commerce development services to design your web store at budget-friendly rates. Being the leading WordPress website development Bangalore service provider, we can help you grow your organization effectively. 

Get in touch today for a free quote from our professionally skilled e-commerce design team.