Optimize your e-commerce site for survival and success in today’s digital-first economy. The effectiveness of your site in delivering your products is more important than the products themselves.
How well your site attracts visitors can significantly impact your ability to convert them into customers. The following steps by our web developers team at the leading e-commerce web development company in Bangalore will guide you effectively in designing an e-commerce website.
The Essential checklist to optimize your E-commerce Online Store
1. The Right E-commerce Platform
There are many options available for e-commerce platforms. While it is possible to build an e-commerce site from scratch, using these platforms can significantly simplify creating and managing your site. E-commerce platforms allow you to use themes and templates to set up a website including built-in e-commerce features.
You can personalize the templates to align with your branding and use extensions to enhance functionality, such as contact forms and currency converters. Some leading e-commerce platforms include:
- Magento
- Shopify
- BigCommerce
- WooCommerce
To start working on your chosen platform, connect with our e-commerce website developers in Bangalore at Indglobal who are perfect at delivering the best to their clients.
2. Select the Domain Name
To design a website, you will need a domain name, including the name users type into the address bar to visit your site. A domain name should be memorable, short, and relevant to your business.
A domain name is purchased from several e-commerce platforms or through domain registrars.
- Domain.com
- Bluehost
- Namecheap
- HostGator
3. Select a Web Hosting Service Provider
Select a web hosting provider that provides server space to store your website’s files. Like acquiring a domain name, you can often purchase web hosting through your e-commerce platform or from a separate web hosting provider. Many of these providers also serve as domain registrars.
The top web hosting service providers are:
- DreamHost
- A2Hosting
- Hostinger
- Bluehost
4. Ensure the Website Security
Security is crucial for any website, particularly e-commerce sites where customers enter payment information. You can purchase a Secure Sockets Layer (SSL) certificate or consider implementing an Address Verification System (AVS) with a Credit Card Verification Value (CVV) during the checkout process.
5. Add a Content Management System
To design an online store, add a content management system (CMS). It is a tool for creating, editing, and publishing content. To develop your website without an e-commerce platform, use a CMS.
6. Set Up Payment Methods for Your Store
Before launching your site, carefully review your payment process to ensure that customers can complete their purchases and that you receive payments. Select a trustworthy online payment system to offer popular payment options to customers.
7. A Privacy Policy for Your Online Store
A privacy policy for your website is crucial, as the document helps develop trust with your users and offers legal protection to your organization. Additionally, some third parties may require you to have a privacy policy in place before they agree to work with you. The privacy policy document should be easy for users to locate on your website.
8. Write a Return Policy for Your Store
With the privacy policy, a return policy document is too necessary to describe the rules and procedures for returning purchases is necessary. A customer-friendly return policy can encourage buyers to make purchases, knowing it will be easy to return items that do not meet their needs.
9. Ensure Your Website is PCI-compliant
Ensure your website must comply with the Payment Card Industry Data Security Standard (PCI DSS). Major credit card companies require organizations that accept their cards to follow these standards.
Ensure your website yields with e-commerce site needs to accept specific credit cards and incur fines during a data breach.
10. Set Up An Inventory Management Software
Inventory management is required for an e-commerce online store’s success. Effective inventory control helps you avoid overspending and prevents missed sales opportunities caused by low stock levels.
Some of the best e-commerce platforms also deliver several features to assist inventory management. For instance, Shopify has a tool called Stocky that helps businesses manage their inventory efficiently. The best inventory management software include Katana, Sellercloud, and ecomdash.
11. Configure E-mail Notifications
E-mail is an effective tool for following up with customers, offering customer support, encouraging upsells and repeat purchases, and keeping your business on top. Consider signing up for e-mail marketing software to set up basic e-mails.
- Order Confirmations
- Receipts
- Shipping Updates
- Welcome Mails
12. Set a Marketing Plan
An online store marketing plan is necessary to support your launch and help boost your business. It includes a range of marketing channels, including:
- E-mail Marketing
- Content Marketing
- Social Media Marketing
- SEO
- Pay-Per-Click Advertising
Summary
This e-commerce checklist helps ensure you have all the essential elements as the best factors must be considered for establishing an e-commerce website.
Partner with a proficient e-commerce marketing company like Indglobal to maximize the success of your e-commerce store. Our e-commerce web design Bangalore service providers deliver expert e-commerce web design and digital marketing services to help you grow your enterprise.
So, get started with your business website design and development, request your free quote today with the renowned e-commerce website design company Bangalore team at Indglobal Digital Private Limited.
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