When you select an e-commerce shopping cart, it has a massive impact on your business success. You get several options in the market, but not all are equal. 

Here, we will help you learn about an e-commerce shopping cart and how to choose the best one for your needs. Also, our team of web developers at Indglobal, the top-rated e-commerce website development company in Bangalore will help you maximize your conversions using the shopping cart.  

What is an E-commerce Cart? 

An e-commerce shopping cart software allows consumers to purchase products on a website. The shopping cart takes the client’s payment, verifies the payment method, processes the transaction, and finishes the checkout process, in seconds. The cart can also collect the user’s data for the merchant’s records. 

An e-commerce shopping cart works as a catalog and a checkout bridging the gap between “just browsing” and “just purchased.” Yet, the actual test of an online shopping cart is checking how it facilitates the interaction between the user and the website.

For instance, a fine e-commerce shopping cart requires managing product details, handling payment information, and being able to distribute the data to appropriate parties. It also delivers a frictionless shopping experience to your clients.

Online web stores deliver the best to the customers and earn their loyalty and recommendations. Therefore, selecting an e-commerce shopping cart is vital for your business organization. 

Why is a Shopping Cart Essential? 

Shopping carts let e-commerce work. It can simplify the cart checkout process. They also help the store owners and shoppers manage tasks, such as: 

  • Keeping individual customer product information (the product name and SKU, size, color, and other details)
  • Managing user details and order data
  • Creating inventory and adding each product’s details in a way that browsers and other portable devices can easily render 

E-commerce shopping carts are very different from the traditional shopping carts at brick-and-mortar business stores. It is more than just a basket to hold products until they are ready to buy. E-commerce shopping carts replace a product display, the cashier, the checkout, and the credit card reader.

They also handle product shipping details, inventory management, and client information to help you retarget customers, optimize your product pages, and deliver an exceptional shopping experience. 

For an e-commerce merchant, the primary goal is conversions to get potential buyers to purchase on your website. But for that to happen, you must choose the right shopping cart for your situation and ensure it has the necessary features. 

Best Online E-commerce Shopping Carts for Merchants 

1. Magento 

Magento is an open-source e-commerce platform for creating online stores. The platform was developed by Magento Inc., and acquired by Adobe in 2018. Magento delivers business merchants a customizable and scalable online shopping cart solution.

The platform is perfect for large business organizations that require enterprise-level shopping cart software. 

Features 

  • Multi-storefront management
  • Customer account options and Guest checkout 
  • The app market for extensions and add-ons

Magento open-source is available free for customers. And, to upgrade to Magento Commerce, the price is $22,000 a year. 

2. Shopify 

Shopify is the most popular e-commerce platform globally and has become the go-to option for small and large businesses to set up an online store. The platform has a range of themes and templates to make it effortless for brands to stay ahead of their competitors.

Shopify is perfectly suited for business organizations who want to stay within the system for e-commerce management.

Features 

  • Multiple shipping options during the checkout process 
  • Tax calculation for different places 
  • Responsive design 

The basic cost to get access to Shopify is $39 per month. And, for the advanced Shopify, pay $399 per month. 

3. WooCommerce 

WooCommerce is a well-known e-commerce platform, also known as a shopping cart plugin for WordPress. The platform allows WordPress owners to turn their existing website into a functional online store. Being the best open-source e-commerce solution, it provides one of the most adjustable shopping cart options.

WooCommerce is best suited for businesses using WordPress for greater customization features.

Features 

  • Real-time reporting 
  • Safe payment gateway 
  • Order management  

WooCommerce is a free plugin, but businesses need a WordPress site to set up for web hosting and a registered business domain.

4. BigCommerce 

BigCommerce is also an all-in-one SaaS platform that provides business organizations the tools they need to run an e-commerce site. BigCommerce offers customization options to the customers in their shopping cart functionality and a backend with payment options support.

The platform is perfect for businesses that require an affordable shopping cart supporting diverse payment methods.

Features 

  • Remarketing campaign techniques 
  • Shopping cart analytics 
  • Abandoned cart tools to save cart contents across devices

The standard plan starts at $39 with the plus plan at $105. And, the pro plan ranges at $399. 

So, select the right e-commerce shopping cart for your business and get started. 

Follow these steps to get the best. 

Step 1- Identify your business goals 

Step 2- Know the functionalities you require 

Step 3- Check pricing according to your budget 

Step 4- Research customer ratings and reviews 

Step 5- Consider the business’s future scalability 

Selecting the perfect e-commerce shopping cart solution can help your business lower cart abandonment, increase user satisfaction, and gain consumer behavior and preferences insight. 

Indglobal Digital Private Limited helps you do just that. Our e-commerce website developers in Bangalore offer their customers the best web development services at affordable prices. 

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